The new style of renting: bring the cat, dog and the kids too

In the heart of London’s Shoreditch, eight new industrial-chic apartments are ready to be rented. With bold modern art, floor-to-ceiling black steel-framed windows and metal balconies, a three-bedroom pad will cost a cool £4,800 per month, marketed by Knight Frank.

An import from the United States, these kinds of developments, which are purpose-built for renters, have ­professional landlords and are backed by institutional investors such as pension funds. They started appearing in around 2012 in central London and Manchester …

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