Farewell to the traditional student
ASRA kicked off with a packed exhibition hall and day of talks and seminars from some of the leading figures and commercial companies involved in student accommodation.
The conference had the underlying theme of: “Our next challenges…are our customers really satisfied?” I doubt that anyone thought, even ten years ago, that we would one day be describing students as ‘customers’ but the times, they are a’changing indeed.
From the challenges of accommodating students on non-standard courses to the issues around social media equipped students tweeting pictures of inadequate rooms and halls, the industry has much to contend with …